Trend lectures, short videos and live chat - from January 26th to 28th, 2021, the Digital Fashion Week is an interactive platform for the fashion industry and its IT partners. We will show what the digital reorientation in fashion retail can look like.
More than 150 brands from the fashion world as well as various providers of IT solutions will present themselves on the interactive stages of the Digital Fashion Week. The event provides a platform for new collections and insights into current fashion trends. There are also insider lectures on the future orientation and restructuring of the fashion trade. ROQQIO shows which software solutions can be used to successfully combine stationary trade and e-commerce in a customer-friendly way.
Together with a customer from the fashion trade, Christian Jürs, Director Sales Retail at ROQQIO, will make the topic of omnichannel for the fashion industry tangible at 3:15 p.m. on the third day of the event. Omnichannel stands for seamless shopping on the part of the customer via networked sales channels on the part of the retailer. The omnichannel services that have already become a matter of course for customers today include "Click & Collect" and "Instore Return" - both processes that take the exit from online orders. The ROQQIO Instore App, a solution for mobile devices that is being used by the first ROQQIO customers, bridges the gap between online and offline technology.
Offer omnichannel services
In order to offer customers omnichannel services, however, it is not enough to use individual tools, to renew the cash register software or to make the merchandise management system fit. Different systems and processes in the background are required. With its know-how and its products, ROQQIO can already roll out an omnichannel landscape as standard.
The Digital Fashion Week 2021 is aimed at fashion buyers as well as their responsible colleagues from IT and e-commerce. Anyone who wants to find out more about ROQQIO solutions and contact them spontaneously via chat can do so on all three days of the digital trade fair. Our contact persons can be found individually via the event platform or via the ROQQIO presentation page there under "IT-Solutions".
Fashion Week is a FASHION CLOUD event. Participation in the digital event is free of charge.
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